Privacy Policy

Updated On 05/31/2024

This Privacy Policy describes the types of Personal Information we collect, the sources from which we collect it, how we use the information, with whom we share it, and the choices you can make about our collection, use and disclosure of your Personal Information in connection with our website which is operated on behalf of Pithari by BentoBox CMS, Inc (“BentoBox”). The phrase “Personal Information” refers to information that personally identifies you, either directly or in combination with other information, such as your name, address, telephone number, email address, credit card number or other billing information. We also describe the measures we take to protect the security of your Personal Information and how you can contact us about our privacy practices. We provide you choices that allow you to control how we use and share your Personal Information.

Please review this Privacy Policy periodically as we may update it from time to time to reflect changes in our data practices. Your continued use of the Pithari sites after we publish or send a notice about our changes to this Privacy Policy means that you are acknowledging and consenting to the updated Privacy Policy.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. This may include Device Information and Order Information.

Personal Information We Collect

Pithari collects information from visitors to our website. Pithari may collect the following types of information from customers:

Information that you provide to us, including name, address, email address, telephone number, birthday, wedding anniversary, photograph, payment method information (including credit card information and other methods of payment).
Username and password for the account you may establish on our website.
Ratings and reviews you have posted on the Pithari Sites.
Order information you have placed (both online on Pithari Sites and otherwise), including information about your selections, purchases, modifications, preferences, and delivery methods.
Customers' marketing preferences, such as whether the customer wishes to receive marketing communications or newsletter.
Information about participating customers' activity in a merchant loyalty program.
Information about the devices you use to access the internet (such as the IP address and the device, browser and operating system type, user settings and other operating system support information).
Pages and URLs that direct you to the Pithari Sites, that you visited before you came to the Pithari Sites and that you exit to once you leave the Pithari Sites.
Dates and times of your visits to the Pithari Sites.
Information on actions you take on the Pithari Sites such as page views, time spent on those pages, information you search for on the Sites, site navigation patterns and other statistics. We may also visually record your interactions with our website.
A general geographic location (such as country and city) from which you access the Pithari Sites.
Search terms that you use to reach the Pithari Sites.
Order history, spend, delivery addresses, favorite items, & dietary restrictions.
Reservation data and related information about in-person visits to the restaurant (including seating and booking information as well as any information provided about dining preferences).

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site or make a reservation, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information” or “Reservation Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information, Order Information and Reservation Information.

Sources of Information We Collect

We may obtain information about you directly from the Pithari Sites including forms you complete, reservation data, or when you call or email us.

In addition, when you visit Pithari Sites, we may collect certain information by automated means, such as cookies and other similar technology or as provided to us by your device's operating system, as described in the “Cookies, Tracking Choices, and Third Party Advertisers” section below. We may also receive certain information about you from publicly available or private sources, which may include our partners, service providers, and loyalty rewards programs.

How We Use Information We Collect

To provide our services to you, and which may include the uses described below.
Provide you with a personalized experience based on your profile, order history, dietary restrictions, reservation preferences, and previous visits.
Please note that by providing your contact information such as email, delivery address or telephone number to Pithari, you agree to receive order status and/or marketing communications via email, mail, and/or text/SMS from Pithari based on individual consent provided.
Monitor, analyze, and improve the use of the Pithari Sites and technical administration, to increase such sites' functionality and user-friendliness, and to better tailor such sites to our visitors' needs.
Market the Pithari services to you.
Register, manage and maintain your Pithari Account, as applicable.
Process, validate and deliver your purchase of the Pithari services (including by processing payment card transactions and contacting you about your purchase, including by telephone).
Provide administrative notices or communications applicable to your use of the Pithari services.
Respond to your inquiries, questions and comments and provide customer support.
Manage your participation in our events and other promotions, where you have signed up for such events and promotions.
Manage reservations or in-person dining experiences.
Operate, evaluate and improve our business and the services we offer.
Analyze and enhance our marketing communications and strategies.
Analyze trends and statistics regarding visitors' use of the Pithari Sites.
Analyze trends and statistics about the restaurant industry.
Protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure, including by identifying potential hackers and other unauthorized users.
In addition, we may use Personal Information as we believe necessary or appropriate to (a) comply with applicable laws and lawful requests and legal processes, such as to respond to subpoenas or requests from government authorities; (b) enforce the terms and conditions that govern our provision of services to you; (c) protect our rights, privacy, safety or property, and/or that of you or others; and (d) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity. We may also use your Personal Information in accordance with applicable law (including CCPA and FCRA).

How We Share Information

We may share personal information that we collect with:

With third-party service providers that help us manage and improve our services.
The platform on which our Site runs, BentoBox. You may view BentoBox's Privacy Notice here.
With third parties to assist with providing services.
With Company subsidiaries and corporate affiliates for the purposes described in this Privacy Policy.

We may disclose personal information to the government or law enforcement officials or private parties as required by law, and disclose and use such information as we believe necessary or appropriate to (a) comply with applicable laws and lawful requests and legal processes, such as to respond to subpoenas or requests from government authorities; (b) enforce the terms and conditions that govern our application; (c) protect our rights, privacy, safety or property, and/or that of you or others; and (d) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.

We may sell or transfer some or all of its business or assets, including your personal information, in connection with a business transaction (or potential business transaction) such as a merger, consolidation, acquisition, reorganization, or sale of assets or in the event of bankruptcy, in which case we will make reasonable efforts to require the recipient to honor this Privacy Policy.

Behavioral Advertising

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative's (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work .

You can opt out of targeted advertising by visiting the following sites:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Children

We do not knowingly collect personal information from children under the age of 18 through the Services. If you are under 18, please do not give us any personal information. We encourage parents and legal guardians to monitor their children's Internet usage and to help enforce our Privacy Policy by instructing their children to never provide us with personal information without their permission. If you have reason to believe that a child under the age of 18 has provided personal information to us, please contact us, and we will endeavor to delete that information from our databases.

External Websites, Google Pay, and Apple Pay

The Services may contain links to third-party websites. Pithari has no control over the privacy practices or the content of any of our business partners, advertisers, sponsors, or other websites to which we provide links. As such, we are not responsible for the content or the privacy policies of those third-party websites. You should check the applicable third-party privacy policy and terms of use when visiting any other websites.

Please be advised that your use of Google Pay or Apple Pay is subject to the terms and conditions, including the privacy policies, of Google and Apple, respectively.

Important Notice to Non-US Residents

The Services are operated in the United States. If you are located outside of the United States, please be aware that any information you provide to us will be transferred to the United States where the privacy laws may not be as protective as those in your country of origin. If you are located outside the United States and choose to use the Services, you do so at your own risk.

Third-Party Advertisers/Remarketers

We share Other Information about your activity in connection with your use of the Services with third parties for the purpose of tailoring, analyzing, managing, reporting, and optimizing advertising you see on our Site and elsewhere. These third parties may use cookies, pixel tags (also called web beacons or clear gifs), and/or other technologies to collect such Other Information for such purposes. Pixel tags enable us, and these third-party advertisers, to recognize a browser's cookie when a browser visits the site on which the pixel tag is located in order to learn which advertisement brings a user to a given site. By accessing and using the Website, you consent to the processing of data about you by these advertisers/remarketing providers in the manner and for the purposes set out in this Privacy Policy.

How We Protect Your Information

We take commercially reasonable steps to protect the Contact Information, the Billing Information, the Geolocational Information, and the Other Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, email sent to or from the Platform may not be secure, and you should therefore take special care in deciding what information you send to us via email.